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Head Coaches & Owners

Tricia Tortoreti, Coach and Co-Owner

Tricia Tortoreti a.k.a. MFIC
Coach and Co-Owner

Tricia began CrossFit in April 2009 looking to change her running-only workout regime. She earned her CrossFit Level 1 certificate and started coaching in November 2010.


  • CF-L2 & CF-L1, CrossFit Kettlebel
  • USAW Level 1 Sports and Performance Coach
  • American Heart Association CPR & First Aid
Favorite Workout(s):
Fran & Whitten
Least Favorite Workout(s):
Double Unders

“My heart sinks when I see them.”

What do you do with your fitness?
Enjoys competing in local and regional CrossFit competitions. My first marathon, then my second and many half-marathons. The Tough Mudder, it was a team achievement.
Outside of CrossFit:
Tricia lives in Lakewood with her husband Ryan and dog, Marlon. She also rides a horse named Ed. Her favorite thing in the world is a donut (sorry Ryan).

Jillian Neimeister, Coach and Co-Owner

Jillian Neimeister a.k.a. CEA, Chief Executive of Awesomeness
Coach & Co-Owner

Jillian started CrossFit in July 2009 looking for outside motivation, as in “someone to kick her ass”. She earned her CrossFit Level 1 certificate in July 2010 and started coaching a month later.


  • CF-L2 & CF-L1
  • CrossFit Powerlifting
  • CrossFit Endurance
  • CrossFit Kids
  • USAW Level 1 Sports and Performance Coach
  • American Heart Association CPR & First Aid
Favorite Workout(s):
Grace & DT — they’re fast and furious!
Least Favorite Workout:
Generally anything long and bodyweight
What do you do with your fitness?
I like endurance events and have completed a half-ironman, two marathons, a 25K trail run, several half-marathons, a metric centric cycle ride, Goruck challenge, a couple Urbanathlons, the Urban Obstacle Race and a Tough Mudder.

Coaching Staff

Troy Bratz

Troy Bratz

Troy has been crossfitting for 8 years. A member of Birdtown CrossFit since July 2013, Troy began coaching in early 2015.


  • CrossFit Level 1
  • CrossFit Endurance Trainer
How did you find CrossFit?
After being an avid runner for a few years in the mid-2000s, Troy was looking for a new challenge. He discovered CrossFit.com and began training on his own at a local “globo gym”. As a founding member of a local CrossFit box a few months later, Troy has excelled at the endurance-heavy WODs.
Favorite Lift:
Deadlift (Feb 2014, 525#)
Favorite Movement:
“Good Question. Normally, I encourage WODs and exercises that I am less proficient at in order to work on that skill. However if forced to choose, I’d most likely select the clean or clean and jerk due to technical nature of the lifts/movements.”
Outside of CrossFit:
Troy also an avid runner and obstacle course athlete. In November 2014, he did his personal best in the NYC Marathon. He also co-founded a weekly run group called the Northeast Ohio CrossFit Run Group. To get him to share some wisdom, all one has to do is offer Troy some bourbon and/or barbeque pork (ribs, preferred). Troy and Margaret live in Lakewood and are expecting their second child in 2017!

Carl Smith, Coach and Yoga Instructor

Carl Smith
Coach and Yoga Instructor


  • CrossFit L1 Instructor

Carl Smith has always had a passion for the human body and human movement. He pursued his 200 hour CYT in February 2014 after graduating from Kent State. While CrossFit and Yoga may seem like polar opposites at first, both disciplines are very similar in their core concept: practical and functional movement through a full range of motion. A regular yoga practice will improve mobility for Olympic lifting, strengthen the core and bodyweight strength for gymnastics and implement proper breathing technique for better endurance and stamina. Namaste everybody!

Kyle Konczos



Shelley Ludwig



The Mascot

And this is Marlon. He likes situps best. It’s easier to try and sit on your lap when you’re doing them.

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